Under the direction of the Director of Research, the Research Analyst responds to specific research requests and oversees programs/process to support Client/Agency goals. May initiate, develop and institute systems for the processing and retrieval of all information.

Responsibilities:

  • Secondary research
  • Design of qualitative discussion guides
  • Design of quantitative studies including: choice modeling, segmentation, etc.
  • Negotiations to secure panels for data collection
  • Administration of data collection
  • Data analysis
  • Evaluation and recommendations of platforms for data collection and analysis

Required skills:

  • Ability to work in a fluid, collaborative environment
  • Excellent interpersonal communication skills
  • Good presentation skills
  • Secondary research capabilities including experience with syndicated tools like: MRI, Mintel, Yankelovich Monitor, Freedonia, etc.
  • Excellent command of MS Office
  • Experience with Qualtrics for research design, programming and data collection
  • Experience with JMP for data analysis
  • Experience with other software platforms (SPSS, etc.) a plus but, not required

Bachelor’s degree required

Reports to Director of Research.

3+ years relevant industry and research expertise.

This position is based in our Greensboro, NC office. Email resume, cover letter and portfolio to Wanda Trexler at wandat@sfwresults.com.