‹ Back to Careers

Digital Marketing Strategist

Join the rapidly growing digital team at SFW and collaboratively work across the agency to plan and execute digital marketing campaigns on behalf of our clients. Campaign execution includes strategy development, media planning and budgeting, campaign setup and management, and internal and client reporting. Join the fastest growing agency in North Carolina and help us (and our clients!) keep winning.

Job Responsibilities and Expectations:

  • Create, manage and optimize advertising campaigns on a number of platforms (Google, Facebook, LinkedIn, YouTube, programmatic, etc.)
  • Identify keywords and optimize landing pages for relevance
  • Ensure ad creative meets best practices and platform-specific requirements
  • Design A/B tests and report findings to the broader team
  • Monthly reporting on campaign performance and client KPIs
  • Create digital media plans and proposed budgets

Successful Digital Marketing Strategists are:

  • Adaptable – Able to manage multiple projects with changing requirements and priorities
  • Critical thinkers – Able to understand a client’s business and how specific tactics can be utilized to move the needle
  • Strong finishers – Take pride in work and push to complete objectives
  • Great communicators – Client-friendly and able to translate tech-speak
  • Strong-willed – Able to respectfully disagree and push back when appropriate
  • Quick learners – Able to bring themselves up to speed quickly on new tools and technologies. Intellectually curious with a desire to learn.

Requirements:

  • 1-3 years of experience with digital marketing; additional experience with ecommerce and SEO a plus
  • Experience with GA, paid search, display ad platforms, YouTube advertising and social media advertising
  • Familiarity with Microsoft Office tools, specifically Microsoft Excel and Powerpoint
  • Excellent written and oral communication skills

Interested candidates should email a cover letter and resume to Sarah Shinsky at sarahs@sfwresults.com.