Agency worked for 24-hours, to give pro bono marketing materials to nonprofits
GREENSBORO, NC— As a partner agency, SFW participated in its 17th annual, 24-hour charity event, CreateAthon on Thursday, Dec. 6, 2018. This year, SFW served more nonprofit organizations than ever before. With over 36 applications and 29 selected nonprofits, SFW was put to work from sun up to sun down.
“I love the way SFW gives back and supports the community,” said one SFW client, “Not only does SFW do great work, you guys are good people. That is certainly a lot to be proud of.”
CreateAthon became a tradition at SFW after September 11, 2001 as a way to give back in a time of need. It also served as a way for Ged King, SFW CEO, and brother Matt, SFW’s Chief Creative Officer, to say thank you and show appreciation for their business success.
This year, SFW worked with 29 nonprofit organizations, local and national, delivering 61 completed projects totaling $210,125. On top of that:
114 SFW employees, families, and friends contributed
9 Wake Forest University students lent a helping hand
17 lbs of brisket to fuel our tanks, yum!
1 solo rock n’ roller kept us on beat and on time
23,550 postcards, flyers, brochures, posters, and banners were completed
The following organizations participated, receiving up to two pro bono projects to advance their mission and helping SFW to make this possible:
The Arc of Davidson County, Inc.
Casa Azul of Greensboro
Restoration Place Counseling
Mental Health Association in Greensboro
Open Hands of Davidson County, INC
Women’s Resource Center of Greensboro
Mary’s House, Inc.
Smart Start of Davidson County
Guilford County Solution to the Opiod Problem
Sisters Network Greensboro
People & Paws 4 Hope, Inc.
One Child’s Voice
Least of These Carolinas
Swann Drumline & Dance Team Booster Club
Kopper Top Life Learning Center, Inc.
US Veterans Corps
Brown Summit High School Alumni and Friends Association, Inc
Music 4 More / Music 4 Vets
NCCJ of the Piedmont Triad
Communities that Care at Claremont
arcBARKS Dog Treat Company
CreateAthon’s mission is to deliver more than $100 million dollars in pro-bono marketing services by 2020. So far, the organization has delivered $24 million dollars in marketing services for more than 1,300 community organizations.
SFW is the single largest marketing agency to participate in the event, nationwide.